Director, Media Analytics

Full-Time Position

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New York, NY

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$140,000

About us

At Moon Rabbit, growth isn't just a goal—it's a reality. We're expanding our core business with a team of remarkable talent, driving us forward every day. Our partnerships span a diverse range, particularly in healthcare, where we collaborate with leading industry names and innovative startups alike. Beyond healthcare, we’re proud to work with organizations committed to advancing society and making a lasting impact. Together, we’re shaping a better future.

We’re Blended – we’ve mixed some of the very best people in healthcare with people who have done their most stellar work in consumer. We have discipline and imagination in equal measure. We have PhDs and high school dropouts, media-first digital natives and old school idea-first strategists. We're a giant bag of cultures, beliefs, and backgrounds that make a beautiful sound when they play together.

We’re Bright – the work might look effortless, but the thinking that shaped it is really smart. We’re constantly on the lookout for the real problem, the real opportunity, the thing that, if solved, will change things. We work hard to get intimate with the areas we are playing in because there’s no meaningful insight without intimacy.

We're in search of Brilliant – our formula for success is simple. Bring a diverse bunch of brilliantly talented, collaborative, interesting people together. Give them the tools that they need to do their jobs. Treat them right, pay them right, give them a stake in success, and watch the business fly.

What we’re looking for in you

  • Be You – bring yourself to work and to the work that you do.
  • Be Ambitious – bring a desire to excel and to win, a desire to push yourself and your teammates to create the very best work, and fight for the work you believe in.
  • Be Curious – dig deep and outright care more. Don't ask if it's good enough, ask if it's great enough.
  • Be Invested – in your clients’ success, sweat the small things and behave as partners, not providers.
  • Be Collaborative – we’re a group of people all on the same path, looking to do things better (and do better things), together.

If all of that sounds like the sort of company you’d like to keep, then carry on reading.

Overview

At Moon Rabbit, data isn’t just numbers — it’s the story that fuels smarter strategies and

measurable growth. As Director of Analytics, you’ll lead the charge in transforming data

into actionable insights that elevate our clients’ marketing performance.

  You’ll define the frameworks, dashboards, and methodologies that help brands see

around corners, while guiding a team of analysts to deliver best-in-class reporting,

optimization, and strategic recommendations. As a senior leader, you’ll collaborate

directly with clients and internal teams to connect data to decisions, shaping campaigns

that deliver meaningful outcomes.

  This is both a strategic and hands-on role: you’ll set the vision, mentor the team, and roll

up your sleeves to ensure our analytics practice continues to be a true differentiator at

Moon Rabbit.

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Key Responsibilities

  • Lead Analytics Strategy

-> Define and evolve the analytics vision at Moon Rabbit, ensuring it aligns

           with client business goals.

-> Build and maintain robust measurement frameworks, and performance

           dashboards using Google Analytics, Looker Studio, and other BI tools.

-> Shape data-driven recommendations across paid media channels to optimize ROI,       conversions, engagement, and acquisition costs.

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  • Client & Stakeholder Partnership

-> Serve as a trusted advisor to senior client stakeholders, presenting

findings clearly and confidently.

-> Translate complex data into narratives and strategies that drive

decision-making at the highest levels.

-> Partner across Moon Rabbit teams — media, strategy, and creative — to

ensure integrated, insight-driven execution.

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  • Team Leadership

-> Manage and mentor a team of analysts, fostering growth, collaboration,

and thought leadership.o Establish best practices for data integrity, compliance, and reporting consistency across accounts.

->Create a culture of curiosity, experimentation, and innovation in analytics delivery.

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  • Innovation & Optimization

-> Lead advanced analytics projects including attribution modeling,

forecasting, segmentation, and experimentation.

-> Oversee A/B and multivariate testing frameworks to inform campaign

Optimization.

->Stay ahead of industry trends, emerging technologies, and evolving

analytics methodologies to keep Moon Rabbit at the forefront.

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Qualifications

-> 6–8 years of progressive analytics experience, with at least 3 years in an agency

or consulting environment.

-> Proven leadership skills with experience growing, mentoring, and inspiring

analytics teams.

-> Track record of presenting insights and strategies to senior clients and

Executives.

-> Proficiency with BI and visualization tools (Tableau, Looker, Power BI) and strong

familiarity with SQL; Python or R preferred.

-> Recognized thought leadership with the ability to shape digital vision and drive

client success.

-> Exceptional communication, collaboration, and storytelling skills in high-pressure,

client-facing environments.

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  • What You’ll Bring

-> A blend of strategic vision and hands-on expertise.

-> The ability to turn data into stories that move people and strategies forward.

-> A passion for teaching, mentoring, and elevating analytics talent.

-> Entrepreneurial drive and curiosity that matches Moon Rabbit’s culture of agility and    innovation.

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Moon Rabbit embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a global agency that represents global clients. The more inclusive we are the greater work we can create together.